Portfolio
Custom projects from scratch. Tailored to its owners' choices. Different goals. Same focus: clarity, performance, and clean structure.
Princeton Ace Motel
Built for
Motel and hospitality owners
Goal
Make booking and room info feel quick and easy
A calm, booking-focused site refresh built to help guests find what they need quickly without feeling overwhelmed.
Role: Design + build. Focused on layout, flow, and a clean booking path.
- Clear navigation and page structure
- Mobile-first layout with fast-loading sections
THS Open
Built for
Events and fundraisers
Goal
Make details easy to skim and sign-up obvious
A charity tournament site designed for clarity and momentum. Event details, sponsor visibility, and a simple path to participation.
Role: Build + implementation. Structured content for sponsors, players, and event info.
- Sponsor-forward layout with clean hierarchy
- Clear sections for schedule, details, and participation
Automotive Shop Demo
Built for
Local service businesses
Goal
Explain services clearly and drive calls and bookings
A modern concept site exploring how small service shops can present services clearly with strong typography and spacing.
Role: Concept + UI build. Focused on service presentation and clean section flow.
- Service layout designed for quick scanning
- Strong spacing and type hierarchy
Studio XCIX — Tattoo Shop Concept
Built for
Tattoo studios and artists
Goal
Show work, build trust, and make booking feel easy
A dark, modern concept site for a contemporary tattoo studio, focused on showcasing artists, artwork, and booking flow through strong typography and restrained layout.
Role: Concept, design, and front-end build. Focused on artist presentation, visual hierarchy, and calm booking CTAs.
- Artist-forward layout with clear visual hierarchy
- Editorial-style typography and controlled spacing
Westline Realty — Real Estate Concept
Built for
Agents and small realty teams
Goal
Present listings clearly and encourage inquiries
A clean, modern real estate concept site built to present listings clearly, highlight trust-driven branding, and guide users toward contacting an agent with calm, simple CTAs.
Role: Concept, design, and front-end build. Focused on listing presentation, layout clarity, and responsive navigation.
- Clean listing layout built for quick scanning
- Balanced typography and spacing for a premium feel
Additional Work
Work I’ve contributed to on larger platforms — combining Shopify tools with custom code to improve the on-site experience.
JD Sports Canada
Visit →E-commerce improvements focused on merchandising clarity, campaign execution, and small UX refinements that help customers move through the site more confidently.
Contribution: Shopify merchandising + front-end updates, testing, and experience improvements.
- Built and supported on-site campaigns and content updates
- Worked on UI adjustments and responsive polish
- Iterated using performance/behavior signals and testing
The Hockey Shop
Visit →Theme maintenance and custom enhancements to keep the storefront fast, consistent, and easy for the team to manage day-to-day.
Contribution: Shopify theme development (Liquid/JS), custom sections, and performance-minded fixes.
- Built custom sections and schemas for non-dev editing
- Implemented UI enhancements and small custom scripts
- Maintained and improved front-end performance over time